Wait, What? This Limited-Edition Perfume Smells Just Like French Fries – NDTV Food

Have you ever walked past a bakery and got a whiff of the aroma of freshly baked goods? This instantly tempts you and entices you to indulge in some baked goodies. Passionate foodies are aware that food has a multi-sensory appeal. Right from its smell to its aesthetic appeal, there are multiple facets of the food that we enjoy. For instance, when we are at a fast-food giant, it is hard to resist the smell of freshly cooked French Fries. This very smell of crispy, salty French Fries has now become a limited-edition perfume for Valentine’s Day. Don’t believe us? Take a look and see for yourself:

The perfume was introduced as a limited-edition collectible for Valentine’s Day by the Idaho Potato Commission (IPC). Called as ‘Frites by Idaho’, it is said to be a tantalizing fragrance inspired by the irresistible scent of French Fries. The launch of the unique fragrance is also coinciding with National Potato Lovers’ Month. “Uniquely crafted from a blend of essential oils and distilled Idaho Potatoes, this fragrance will invite memories of fry-tastic days gone by,” read the caption to the post. The 50ml bottle is being sold for a price of just Rs. 142.

According to a statement on IPC’s website, a survey was conducted before the product’s launch by Pollfish. It found that nearly 90% of Americans find the smell of French Fries irresistible. “Whether you’re at a drive through restaurant or dining in, it’s near impossible to not grab a fry and take a bite before you dive into your meal. The smell is too good to resist,” explained Jamey Higham, President and CEO, IPC. “This perfume is a great gift for anyone who can’t refuse a French fry.”

(Also Read: How To Fry French Fries: Easy Steps To Make Restaurant-Style French Fries At Home)


French fries was the essence of this limited-edition perfume.

A number of Instagram users shared their comments to the French Fries perfume. “I need this in my life,” wrote one user while another said, “April fool’s day is still weeks away!” A few others loved the idea of a food-based perfume that was quickly sold out; they wrote, “Wow – what an awesome concept!!!”

What did you think of the French Fries perfume? Tell us in the comments below.

About Aditi AhujaAditi loves talking to and meeting like-minded foodies (especially the kind who like veg momos). Plus points if you get her bad jokes and sitcom references, or if you recommend a new place to eat at.

Leave a comment

Your email address will not be published. Required fields are marked *